Platform Selling Technique #4 Building Trust

I’ ll like to make known to you how to gain immediate trust with your audience within the first few minutes of your presentation and how to use this trust to generate income.

People like people who are like them. And people suppose and trust people they like.

People buy from people that like and trust … its that simple. If the audience don’ t trust they wont buy from you … you will be ineffective and you wont make money …

If you’ re one of those people who people just don’ t like … then I would work on that as it’ s paramount to the speaking industry to be liked, that doesn’ t tight you MUST be liked but it surely does help.

I’ ve met many other speakers who aren’ t that likable who have very average personalities but they still generate income and are successful as they may have other nub going for them that builds trust and generates sales. They also make emphatic dearly how their product or service can help the audience and this is the ground why the audience buys from them. People don’ t have to love you to buy your product or service, if you can fair that you have the solution to their problems then they will hug that.

You don’ t need to have a big “ out there” personality to survive in this industry but you need a little personality to succeed.

Try to discover attitudes, likes, dislikes, family backgrounds, experiences, personality virtues or quirks, careers, goals, or values that you have in common with others; then articulate those commonalities. People actuation that if you ' re like them in some ways, you ' re probably like them in other ways. Then, they found to transfer trust as crony to compatriot.

If you speaking to a very family oriented audience you want to mention your family, and empathize your family values your wife or conserve and kids very early on in your presentation, and people can relate to that and this away builds trust and likability.

I ' ll talk to you straightaway,

Your pal, Alex Ryan

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